Skip to content
free shipping on first order with code FREESHIP
+
free shipping $35+
+
4.7
Rated 4.7 out of 5 stars
Based on 77 reviews
Total 5 star reviews: 63 Total 4 star reviews: 9 Total 3 star reviews: 4 Total 2 star reviews: 0 Total 1 star reviews: 1
77 reviews
  • ML
    Michelle L.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    2 weeks ago
    First time user

    I’m on my first tube of toothpaste and am already sold. I appreciate the care and intention behind the product am very happy with the quality.

  • CA
    Christie A.
    Verified Buyer
    Rated 3 out of 5 stars
    6 months ago
    Full of AIR

    I like the toothpaste, i just wish we got a full tube instead of a half empty tube full of AIR!

  • D
    David
    I do not recommend this product
    Rated 1 out of 5 stars
    1 hour ago
    I would not use this product

    Since the company does not feel the need to reveal the percentage of nano hydroxyapetite then it's not a product I'd be willing to try. Dental professionals have recommended a level of 10%. If that cannot be verified by the manufacturer then you don't know what you are getting.

    D Profile picture for Davids
    Davids
    44 minutes ago

    Hi David,
    If a company used a lower % of premium nano hydroxyapatite vs. a competitor that uses a higher % of low grade nano hydroxyapatite, but the tubule occlusion and remineralization testing showed the the lower amount of premium nHA actually significantly outperformed the higher %, which one would you go with. You already answered this question...you'd go with the higher % and lower performance. We are seeing product now coming out of China that boasts 10%, and testing shows that they likely have 0% due to straight fraud. There are a lot of games being played. We only use Fluidinova NanoXIM which is the gold standard, and you can use a much lower amount for superior performance. It also makes a big differnce how the nHA interacts with the other ingredients, so 3% NanoXIM might perform better in one formula vs another.....not as simple as higher % is better. We dont reveal the % because it only plays into the false narrative that this matters.

  • JG
    Josh G.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    1 week ago
    Great stuff!

    Bought this after being convinced of its effectiveness on a few TikTok’s and have been using it for a week or so. I believe the benefits will be more clear as time goes on, but the packaging & aesthetic is very pleasing & high quality, and the taste and texture are good, they seem to be premium ingredients and don’t have a chemical-y or processed taste the way many major toothpaste brands too. Was looking for a more natural product and the benefit of restoring and healing existing cavities is an exciting prospect.

  • PM
    pat M.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    1 week ago
    Might be more white

    I am not crazy about the flavor, but I think my teeth are more white. Love the safe ingredients.