Davids Natural Toothpaste

The FDA has not defined the term “natural” and has not established a regulatory definition for this term in cosmetic labeling, so we have established these guidelines in our efforts to remain transparent in our definition of "natural".

Legacy Toothpaste brands commonly contain ingredients that many health-conscious consumers are actively looking to avoid. These legacy toothpaste products often contain artificial flavors, artificial preservatives, artificial colors, artificial sweeteners, and other synthetic ingredients.

Instead of using a long list of artificial/synthetic ingredients, Davids uses ingredients that are Naturally Sourced and Naturally Derived.

Our naturally sourced ingredients are minimally processed or

altered after being sourced from nature. An example of this

would be our natural mint flavoring. The mint plant is grown on

farms, then harvested and natural oils extracted through a

steam distillation process. Yes, this requires processing, but

the final product is a premium natural mint oil minimally altered

from how the oil is found in the mint leaves prior to processing.

Another example of a naturally sourced ingredient is calcium

carbonate, which is used as a micro abrasive to clean and

polish teeth. Our calcium carbonate is primarily made up of

natural limestone mined from the earth. Once the limestone is

quarried, it is then crushed, screened, separated, milled, and

pulverized. Calcium carbonate undergoes an additional

process in which the limestone is further purified, so yes,

processing is required, but the final product is a limestone

material minimally altered from how the material is found in the

earth prior to processing.

Other ingredients found in Davids are derived from nature but have gone through more extensive processing to create a higher level of safety or efficacy and have been modified from their original state.  An example of this would be xylitol.  In order for us to avoid the use of artificial sweeteners like saccharine, we use xylitol which is made from birch trees. The birch tree fibers undergo advanced processing which creates a final product of crystalline birch xylitol which looks like sugar (altered from its original state) but is commonly classified as a natural sweetener.   Other ingredients found in Davids that are Naturally Derived include Sodium Bicarbonate (Baking Soda) and Sodium Cocoyl Glutamate (Coconut Derived), and others.  

Davids is committed to using only safe ingredients to promote both personal & oral health. We have chosen to not include fluoride in our formulation, due to health concerns surrounding this ingredient. Every toothpaste manufacturer that includes fluoride is required to print the following warning label on their packaging:

"Keep out of reach of Children under 6 years of age.  If more than used for brushing is accidentally swallowed, get medical help or contact a Poison Control Center right away."

You wont find this warning label on Davids toothpaste, since our toothpaste is fluoride-free.

We eliminated the artificial ingredients that are found in most other toothpastes and found safe alternates. The result is a toothpaste that is naturally sweet (not too sweet), naturally flavored, and naturally preserved.  

Sulfate based chemicals, most commonly Sodium Lauryl

Sulfate (SLS), is a chemical commonly found in toothpaste

used to produce the foaming. Unfortunately, sulfates are harsh

to the environment and your body. Many people experience

mouth sores from using toothpaste with sulfates, because of

the harshness of this chemical. We have substituted SLS with

a more natural ingredient derived from coconut oil (Sodium

Cocoyl Glutamate), which is sulfate-free. Davids produces a

milder foaming action, and does not burn your mouth like SLS.

Davids does not do animal testing in the development of our products.  We believe all life should be valued and respected.  Davids Toothpaste is a member of Leaping Bunny (www.leapingbunny.org), which is a coalition of companies dedicated to the promotion of humane animal treatment.

Davids is committed to being good to the environment by using ingredients that are naturally sourced & naturally derived. We are proud to be EWG verified and committed to maintaining this dedicated and trusted verification. The EWG VERIFIED® mark signals the product in your hands meets the strictest criteria for transparency and health.