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gifts that go the extra smile, with travel size toothpaste for your holiday adventures
It’s the most wonderful time of the year! The holidays are full of love and laughter, and we want to make sure you and your loved ones feel your absolute best with a bright shining smile. In the sp...

is teeth whitening safe? why you should swap peroxides for PAP teeth whitening
With so many teeth whitening products that immediately cause sensitivity, burning, and bleeding, it’s no wonder many people are asking: is teeth whitening safe? The conventional teeth whitening ind...

10 creative ways to celebrate world smile day + make it brighter with hydroxyapatite
Friday, October 6th is World Smile Day! Falling on the first Friday in October every year, World Smile Day is all about spreading kindness and happiness. We’re celebrating by exploring the history ...

how often should you whiten your teeth? why PAP teeth whitening has more lenient rules
Your smile is one of the things that shapes your first impression, so we completely understand the desire to make sure it shines bright. We also understand that teeth whitening can be overwhelming....

why you should be excited about a peroxide-free future for teeth whitening
Much like toothpaste, the world of teeth whitening has been dominated by the same ingredients for decades. There’s no doubt that peroxides (hydrogen peroxide and carbamide peroxide) are effective a...

how the many types of PAP teeth whitening outperform conventional options
As a natural oral care brand, we deeply understand the desire for a healthy bright-white smile. We also deeply understand the confusion that can arise when it’s time to pick the products that will ...